Info

Founder of Panora and Professor of Design at UQAM, I help national organizations and local businesses integrate sustainability and planetary health at the core of their identity. With close to 10 years of experience in strategy, design, and storytelling, my mission is to transform complex organizational challenges into clear positioning, strong engagement, and tangible impact — social, environmental, and economic.

Certified by Harvard Business School in Sustainable Business Strategy, I’ve had the privilege of working with leading organizations such as Cirque du Soleil, Hydro-Québec, Earth Day Canada, ACME, as well as local brands like HOLOS, Saguaro, and many others. Entrepreneur and professor during the week, ultratrail runner on weekends, I am fascinated by visionary organizations that transform our societies with courage, responsibility, and resilience.